Understand User Engagement

Get a visual analysis of user behavior for every page on your site.

Hottest elements

example.com/pricing

“Start trial” button

41%

Plan comparison

23%

12%

Discover Hot Places

Identify areas that capture users' attention and those they tend to overlook.

Ignored elements

example.com/pricing

3 found

Feature tour banner0 clicks

Newsletter sign-up0 clicks

Customer logos carousel2 clicks

Eliminate the Unnecessary

Identify elements that users never engage with.

By device

Same page, different behavior

Desktop

Tablet

Phone

Improve Cross-Platform

Examine how the usage of your site varies across phone, tablet, and computer.

Pricing page test

Clicks on the main button

Variant A 18%

Variant B 31%

Strengthen A/B Testing

Analyze better by generating heatmaps for all A/B testing variations.

Three Heatmaps, One Clear Picture

Clicks, mouse movement and scroll depth for every page — included on every plan.

example.com/pricing

Last 7 days · 3,412 page views

Clicks Moves Scroll

example.com/pricing

Choose

Start trial

Choose

41% of clicks

Fewer clicks

More clicks

example.com/product/runner

Last 7 days · 2,186 page views

Clicks Moves Scroll

example.com/product/runner

Add to cart

Most attention

Less attention

More attention

example.com/

Last 7 days · 8,930 page views

Clicks Moves Scroll

example.com

Get started

Average fold

100% reached

72%

41%

18%

Fewer visitors

All visitors

From Install to Insight in Minutes

Add Strabber once and start seeing how visitors use your pages.

Add the script

Add the Strabber tracking script to your website once.

Choose a page

Create a heatmap for any page you want to understand better.

example.com/pricingCreate

See where users engage

Switch between click, move and scroll maps and act on what you find.

ClicksMovesScroll

Get Started Login

Setup in minutes. No credit card required.

Useful for Teams Focused on Growth and UX

Heatmaps help every role understand user attention and improve performance.

UI/UX Designers

See exactly where users focus — and where they don’t.

Design interfaces based on real attention, not assumptions.

Identify high-attention and ignored areas
Improve visual hierarchy and layout
Optimize content placement and structure
Validate design decisions with real data
Reduce friction in key user flows

Example insight

“Users ignore important content placed below the fold”

Why it matters

Repositioning content improves engagement and usability

Digital Marketers

Optimize pages based on real user attention.

Understand what drives engagement and what gets ignored.

Analyze landing page performance visually
Optimize CTA placement and visibility
Identify drop-off zones on long pages
Improve messaging and content structure
Increase campaign effectiveness

Example insight

“Campaign visitors click the navigation menu instead of the offer”

Why it matters

Removing distractions keeps paid traffic focused on converting

Growth / CRO Specialists

Find what blocks conversions — and fix it fast.

Use heatmaps to uncover hidden friction in your funnels.

Identify conversion blockers instantly
Analyze user behavior across funnels
Test and validate optimization hypotheses
Discover missed opportunities for growth
Improve performance with data-backed changes

Example insight

“Users drop off before reaching key conversion elements”

Why it matters

Removing friction leads to measurable conversion growth

E-commerce Managers

See what drives purchases — and what doesn’t.

Understand how users interact with products and buying flows.

Analyze product page engagement
Optimize “Add to cart” visibility
Improve checkout flow usability
Identify distractions in buying journeys
Increase revenue through better UX

Example insight

“Users focus on images but ignore the purchase button”

Why it matters

Improving layout increases add-to-cart rate and sales

Product Managers

Understand what features actually get attention.

See how users interact with key product areas.

Measure feature visibility and engagement
Identify underused functionality
Validate product decisions
Support roadmap prioritization
Align product with real usage

Example insight

“A new feature receives little to no interaction”

Why it matters

Improves feature adoption and product focus

Got more questions? Our 24/7 support team is here and eager to assist you with answers.

Frequently Asked Questions

What types of heatmaps are available?

Click, move and scroll heatmaps. All three are included on every plan, including Free.

How many heatmaps can I run at once?

It depends on your plan: 5 active heatmaps on Free, 20 on Basic, 100 on Pro and unlimited on Business.

Can I compare phones, tablets and computers?

Yes. You can examine how people use the same page on phone, tablet and computer, and spot layout problems that only show up on one of them.

Can I use heatmaps for A/B tests?

Yes. Generate a heatmap for each A/B testing variation to see how the changes affect what visitors click and read.

Is there a free plan?

Yes. The Free plan includes all heatmap types with 5 active heatmaps, and no credit card is required.

Discover hot places of your website.

Understand User Engagement

Three Heatmaps, One Clear Picture

From Install to Insight in Minutes

Useful for Teams Focused on Growth and UX

Frequently Asked Questions

Start unlocking user insights today